About
Rebecca Finell is an international award-winning industrial designer and serial
entrepreneur who’s known to disrupt traditional categories with her innovative product
and exhibit design.
As a young mom, Rebecca founded Boon, Inc in 2004. She invented and designed
baby gear that would go on to create new categories in the baby industry. Boon
products were immediately available at Target and many other stores all over the world.
Rebecca founded her eponymous luxury brand, FINELL, in 2013. FINELL offered
modern luxury housewares and handbags and are sold in 30 countries. Her iconic
handbag line has been featured in several museums including the Louvre, magazines,
fashion books and even the feature film, Blade Runner 2049.
In 2017, Rebecca Finell launched the Zip Top brand. She created a clean, thoughtful
design that would make it easy for people to stop using single-use plastics. Her Zip Top
containers were like nothing else in the world as they stand up, stay open and zip shut.
The result was a game changing product that will help millions of people to live a more
eco-friendly life.
Rebecca has an extensive background in Intellectual property. She has been issued
over 200 patents in her career and has successfully defended them online, in court and
has even been able to remove competitors' tools from Chinese factories.
In 2020, Finell again pushed to change another industry when launching the first
reusable pure silicone breast milk storage bag.
The thoughtful details put into the design of her Zip Top brand have been recognized
across the globe. Zip Top won an International Design Excellence Award,
Gold German Design Award, European Product Design Award, Winner of America by
Design tv series and was named a Good Housekeeping Editor’s Pick at the
International Home + Housewares Show.